From the Singular & Apsalar merge was born a new unified platform for end-to-end marketing analytics

Merging, Singular (mobile marketing analytics firm) & Apsalar (mobile app attribution and audience management firm) are now providing businesses with an end-to-end marketing analytics platform.
The goal: to capture data from any source (ad networks, marketing clouds, data warehouses, social channels & marketing analytics systems) & report on its ROI, i.e. providing a multi-touch attribution and cross-device analysis.
Among its customers can already be noticed companies as Lyft, Yelp, Walmart, Zynga, N3twork, Match Group, and LinkedIn.

Detected via VentureBeat


N26 & Clark, a new partnership to launch a full digitalised insurance solution more need to present N26, the German startup that launched an easy way to open a bank account & manage it almost 2 years ago. After its partnership last September with Vaamo & the investment solution provided by the company, the neo-bank is now partnering with Clark in order to offer this time insurance services.

As Vaamo, Clark has developped an API that will give access to the N26 customers to a robo-advisor’s recommandations directly from the bank-app. The goal: “to improve their insurance situation” assessing all tariffs and scanning the product portfolio of 160+ German insurance providers.

Detected via Finextra

Neos smart home assistance: when prevention is the keyword

What seems new with Neos? Its offer is nothing else but a whole prevention and assistance smart home system coupled with a conventional home insurance (instead of the traditional insurance services for which the IoT systems are sold as additional packages).

In other terms, Neos focuses on prevention before damages management.

With its whole integrated services, as soon as an offer is subscribed, the start-up provides its new customer with the whole equipment free installation and the ability to manage real-time and fast diagnostic in case of incident notification (water leak, intrusion, etc.):

  1. issue confirmation by chat/phone (or call to a neighbour if the customer is not at home)
  2. emergency measure application
  3. automatic repair process launching when needed

Detected via C’est pas mon idée ! [French]

Element AI, an AIaaS platform for all companies to access to AI technologies

Created in 2016 in Montreal, Element AI aims to provide all companies with an AIaaS platform (AI as a service). While only big companies as Google are able for now to build their own AI solutions from scratch, the start-up wants “to lower the barrier for entry for commercial applications in AI“. The idea has already convinced as the Canadian company has just raised $102b to develop its incubator.

Detected via TechCrunch

Homepod, navigation, ApplePay : ce qu’il faut retenir de la Keynote d’Apple


3 innovations présentées au cours de la Key note d’Apple qui se tenait hier soir et que Catherine Boulay (France Inter) nous conseille de retenir:

  1. homepod, ou la sortie pour la fin de l’année (Noël au USA, janvier en Europe) d’une enceinte d’assistance à domicile: à l’aide d’algorithmes d’intelligence artificielle ce nouveau gadget permettra d’interagir avec Siri, lequel, comme à son habitude, deviendra de plus en plus pertinent au fur et à mesure des échanges.
  2. l’aide à la navigation dans les bâtiments de type centres commerciaux ou aéroports
  3. le transfert d’argent en un clic via l’application Message et ApplePay

A  réécouter (ou à lire) sur France Inter